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Smart Products


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Smart Products


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The FORM Collar has transformed the way we look at the power and olympic lifts by empowering the athlete’s performance.
— John Welbourn, CEO of Power Athlete, Founder of CrossFit Football
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For Athletes


For Athletes


What athletes are saying...

Technology for the win. The new FORM Lifting Collar tracks bar acceleration, pull power, and lots of other cool data. This thing is sick! Jared Enderton // GRID Athlete - Baltimore Anthem

Technology for the win. The new FORM Lifting Collar tracks bar acceleration, pull power, and lots of other cool data. This thing is sick!

Jared Enderton // GRID Athlete - Baltimore Anthem

 Now that I have a reliable, objective way to measure bar speed; I can train the way I am supposed to.  Ingo Bee // Power Athlete User - San Francisco

 Now that I have a reliable, objective way to measure bar speed; I can train the way I am supposed to. 

Ingo Bee // Power Athlete User - San Francisco

The FORM Lifting Collar is exactly what the fitness industry has been missing. It’s like carrying a portable coach and personal, virtual video game - all in one. Coaches and athletes should look at this collar as an industry standard. Ryan Moody // Creator of the XWOD, World Record Holder

The FORM Lifting Collar is exactly what the fitness industry has been missing. It’s like carrying a portable coach and personal, virtual video game - all in one. Coaches and athletes should look at this collar as an industry standard.

Ryan Moody // Creator of the XWOD, World Record Holder


SMART COLLAR, SMART APP

The FORM Collar is the first smart device to help you improve both the form and performance of all barbell lifts.

  • Receive instant and accurate feedback: The FORM Lifting app provides innovative metrics to help improve lift speed, strength, and safety.*
     
  • Track your history, see your progress:  View a single lift or an entire session with cloud-based storage and track your progress over time to drive your performance to new levels. 
     
  • Improve your technique: Identify strength imbalances by fine-tuning specific parts of your lifts that were previously immeasurable.
 

*In any activity, athletes who are given direct feedback are more likely to produce higher velocities or high power outputs in training exercise. Human Science Movement, Keller et. HMS, 36. 2014


See the FORM Lifting Collar in Action!


 
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TURNING ART INTO SCIENCE

The FORM Collar was born in the gym and tested in the lab as a collaboration between athletes and coaches of all experience levels and disciplines.

  • Metrics that matter: The FORM App gives you a more objective indicator of performance through velocity-based training** than a one rep max.
     
  • Lift Heavy, Lift Fast: Analyze velocity, force production, acceleration and more to give you helpful insights into when to push and when to back off your training.
     
  • Real-time data: Innovative, accurate insights to help you maximize power output for every session.

TECH SPECS


Convenience

  • Permanently attached to a heavy-duty barbell collar (included)
  • Wireless
  • Lightweight

Exterior

  • Tough glass-filled nylon enclosure
  • LED status lights

Power

  • Easy USB Charging
  • Lithium-ion battery lasts 5 hours
  • 15 minute charge allows for 2 hour lifting session
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Functionality

  • 7 integrated motion sensors
  • 200 samples per second

App Features

  • Innovative metrics provide useful real-time feedback on each type of lift
  • Add lifters to compete with your friends
  • Save your sessions
  •  "InFORMed Results" give you valuable insights after each training session

Connectivity

  • Bluetooth Low Energy enabled
  • iOS/Android compatibility

 


BUY NOW

$249

Revolutionary FORM Collar with free companion App

Heavy-duty Collar

Android / iOS App

Real-Time Analysis

 

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For Coaches


For Coaches


A 1-Rep max doesn’t score points on the field.
— John Welbourn, CEO Power Athlete, Founder of CrossFit Football

What coaches are saying...

With the FORM Collar, you can now see that information instantly in the palm of your hand to vastly improve results. John Welbourn // CEO of Power Athlete - Founder of CrossFit Football

With the FORM Collar, you can now see that information instantly in the palm of your hand to vastly improve results.

John Welbourn // CEO of Power Athlete - Founder of CrossFit Football

Get stronger, more explosive lifts by using one of these bad boys. I benefit tremendously from FORM Lifting.  James Townsend // Box Owner - Former NFL WR

Get stronger, more explosive lifts by using one of these bad boys. I benefit tremendously from FORM Lifting. 

James Townsend // Box Owner - Former NFL WR

The best technology is one that you don’t even realize is there. The FORM Lifting Collar is working behind the scenes to provide you with powerful information. This is the hardware device I have been waiting for! Daniel Schaefer // Director of Strength and Conditioning - Florida State University

The best technology is one that you don’t even realize is there. The FORM Lifting Collar is working behind the scenes to provide you with powerful information. This is the hardware device I have been waiting for!

Daniel Schaefer // Director of Strength and Conditioning - Florida State University


TRAIN YOUR TEAM, SMARTER

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FREE UP YOUR TIME

  • Free up coaching time by allowing athletes to train safely without coaching supervision.
  • Use Progress Calendars to see which athletes are putting in the work and which are skipping sessions.
  • Send specific workouts to specific athletes all tracked and performed in-app.
 
 

PROVE YOUR PROGRAMMING

  • See how your training programs and on-field performance directly affect one another through inFORMed results.
  • Provide a seamless system for program delivery & tracking that makes training sessions, easy, efficient and effortless.
  • Download and view team data to track performance over time.

How the coaching platform works...

Athletes check-in on the FORM tablet, select the day's program and hit: GO!

Athletes check-in on the FORM tablet, select the day's program and hit: GO!

STEP 1

Athletes see their metrics in real-time, igniting competition in the weightroom and driving performance in every session.

Athletes see their metrics in real-time, igniting competition in the weightroom and driving performance in every session.

STEP 2

Coaches can watch athletes in real-time, on the FORM Coaching Platform, to view progress, performance, and live metrics.

Coaches can watch athletes in real-time, on the FORM Coaching Platform, to view progress, performance, and live metrics.

STEP 3

Athletes get stronger and stronger teams win games. More wins =  more trophies. More trophies = happy coaches!

Athletes get stronger and stronger teams win games. More wins =  more trophies. More trophies = happy coaches!

STEP 4


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FEWER INJURIES, STRONGER ATHLETES

  • Less risk of injury by knowing exactly how fast and how forceful athletes should be lifting at every training session. 
  • Detect poor lifting habits early so that you can stop an injury from happening in the future.
  • Keep your athletes healthy, confident in the weight room and most importantly, on the field.
 

CHAMPIONS ON AND OFF THE FIELD

  • Athletes can see from rep to rep if they need to push, maintain, or back off in relation to their training.
  • Use real-time leaderboards to drive competition in the weight room within and across team segments to increase effort and performance.
  • Coaches can use insights and trends to dictate future programming, on-field strategy, and demonstrate coaching effectiveness.
 
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Have questions about FORM for athletes or coaches?